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恒大足校因包含"皇马"被告上法庭

来源: 南方日报网络版     时间: 2019年12月06日 21:52:47
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(  中)(新)(网)(广)(州)(8月)(7日)(电)(2009年)(,北)(京)(市)(民)(杨)(先)(生)(在)(国)(内)(注)(册)(“皇)(j?(”商)(标)(,服)(务)(项)(目)(有)(讲)(课)(等)(内)(容)(。3年)(后)(,恒)(大)(足)(球)(学)(校)(成)(立)(,并)(以)(“恒)(大)(皇)(马)(足)(球)(学)(校)(”名)(义)(对)(外)(招)(生)(及)(宣)(传)(报)(道)(。2013年)(1月)(,杨)(某)(将)(恒)(大)(足)(球)(学)(校)(及)(恒)(大)(地)(产)(集)(团)(有)(限)(公)(司)(起)(诉)(到)(清)(远)(市)(中)(级)(法)(院)(,理)(由)(是)(以)(恒)(大)(方)(面)(侵)(害)(了)(其)(商)(标)(专)(有)(权)(并)(构)(成)(不)(正)(当)(竞)(争)(。
  广)(东)(省)(高)(院)(7日)(披)(露)(,该)(院)(对)(此)(案)(业)(已)(作)(出)(二)(审)(判)(决)(,维)(持)(原)(判)(,驳)(回)(杨)(某)(及)(其)(公)(司)(的)(诉)(讼)(请)(求)(。
  “皇)(马)(”二)(字)(成)(香)(饽)(饽)(,此)(“皇)(马)(”非)(彼)(“皇)(马)(”
  众)(所)(周)(知)(,“皇)(马)(”是)(西)(班)(牙)(皇)(家)(马)(德)(里)(足)(球)(俱)(乐)(部)(的)(简)(称)(,拥)(有)(极)(高)(的)(知)(名)(度)(。但)(殊)(不)(知)(,已)(有)(86个)(中)(文)(“皇)(马)(”商)(标)(在)(中)(国)(获)(得)(注)(册)(,其)(中)(浙)(江)(某)(化)(工)(集)(团)(有)(限)(公)(司)(的)(商)(标)(“皇)(马)(HUANGMA及)(图)(”还)(被)(认)(定)(为)(驰)(名)(商)(标)(。这)(些)(叫)(“皇)(马)(”的)(商)(标)(跟)(西)(班)(牙)(的)(“皇)(马)(”真)(的)(没)(有)(任)(何)(关)(系)(,北)(京)(杨)(先)(生)(的)(“皇)(j?(”商)(标)(就)(是)(其)(中)(之)(一)(。
  2009年)(12月)(,80后)(北)(京)(市)(民)(杨)(先)(生)(向)(国)(家)(工)(商)(行)(政)(行)(政)(管)(理)(总)(局)(商)(标)(局)(申)(请)(并)(取)(得)(了)(“皇)(j?(”商)(标)(。该)(商)(标)(整)(体)(为)(圆)(形)(图)(案)(:上)(方)(为)(拼)(音)(“huangma”、中)(间)(为)(“马)(头)(图)(案)(”、下)(方)(为)(繁)(体)(“皇)(j?(”文)(字)(组)(成)(,核)(定)(服)(务)(项)(目)(为)(第)(41类)(“讲)(课)(;组)(织)(竞)(赛)((教)(育)(或)(娱)(乐)();组)(织)(文)(化)(或)(教)(育)(展)(览)(;组)(织)(体)(育)(比)(赛)(;组)(织)(表)(演)((演)(出)()”,注)(册)(有)(效)(期)(限)(自)(2009年)(12月)(28日)(至)(2019年)(12月)(27日)(止)(。
  看)(到)(恒)(大)(用)(皇)(马)(,起)(诉)(恒)(大)(到)(法)(庭)(
  2011年)(11月)(,恒)(大)(集)(团)(在)(清)(远)(市)(清)(新)(区)(龙)(颈)(镇)(投)(资)(创)(办)(了)(恒)(大)(足)(球)(学)(校)(,设)(立)(小)(学)(、初)(中)(和)(高)(中)(,志)(在)(培)(养)(足)(球)(明)(星)(并)(面)(向)(全)(国)(招)(生)(。
  2012年)(2月)(,学)(校)(与)(西)(班)(牙)(皇)(家)(马)(德)(里)(足)(球)(基)(金)(会)(达)(成)(合)(作)(意)(向)(,约)(定)(由)(皇)(家)(马)(德)(里)(足)(球)(俱)(乐)(部)(提)(供)(教)(练)(和)(办)(学)(方)(针)(、理)(念)(,按)(照)(皇)(马)(青)(训)(模)(式)(共)(同)(致)(力)(于)(中)(国)(足)(球)(人)(才)(的)(培)(养)(。随)(后)(,恒)(大)(足)(球)(学)(校)(便)(对)(外)(以)(“恒)(大)(皇)(马)(足)(球)(学)(校)(”名)(义)(对)(外)(发)(布)(招)(生)(广)(告)(及)(宣)(传)(报)(道)(。
  2012年)(6月)(1日)(,杨)(某)(成)(立)(了)(北)(京)(新)(范)(文)(化)(有)(限)(公)(司)(,由)(自)(己)(担)(任)(法)(定)(代)(表)(人)(,并)(授)(权)(公)(司)(使)(用)(“皇)(j?(”注)(册)(商)(标)(,许)(可)(范)(围)(与)(商)(标)(注)(册)(证)(上)(核)(定)(服)(务)(项)(目)(一)(致)(。
  在)(看)(到)(恒)(大)(的)(招)(生)(广)(告)(及)(宣)(传)(报)(道)(后)(,2012年)(11月)(29日)(,杨)(某)(向)(恒)(大)(学)(校)(、恒)(大)(地)(产)(公)(司)(发)(出)(律)(师)(函)(,声)(称)(恒)(大)(方)(面)(侵)(害)(了)(其)(“皇)(j?(”商)(标)(权)(,要)(求)(停)(止)(侵)(害)(行)(为)(,但)(恒)(大)(方)(面)(未)(予)(理)(会)(。
  2012年)(12月)(23日)(,新)(范)(文)(化)(公)(司)(与)(某)(包)(装)(有)(限)(公)(司)(签)(订)(了)(《“皇)(马)(”杯)(乒)(乓)(球)(大)(赛)(冠)(名)(赞)(助)(合)(同)(》,双)(方)(约)(定)(“皇)(j?(”商)(标)(为)(本)(项)(赛)(事)(的)(唯)(一)(标)(志)(,并)(于)(2012年)(12月)(25日)(举)(行)(了)(比)(赛)(。
  2013年)(1月)(25日)(,杨)(某)(及)(其)(文)(化)(公)(司)(将)(恒)(大)(学)(校)(及)(恒)(大)(地)(产)(公)(司)(告)(上)(法)(庭)(,并)(要)(求)(清)(远)(中)(院)(判)(令)(两)(被)(告)(立)(即)(停)(止)(侵)(害)(原)(告)(商)(标)(权)(及)(不)(正)(当)(竞)(争)(行)(为)(,赔)(偿)(经)(济)(损)(失)(人)(民)(币)(10万)(元)(及)(因)(诉)(讼)(支)(出)(的)(合)(理)(费)(用)(5万)(元)(,并)(在)(《中)(国)(青)(年)(报)(》、《每)(日)(新)(报)(》及)(恒)(大)(的)(三)(个)(网)(站)(首)(页)(连)(续)(48小)(时)(刊)(登)(说)(明)(,澄)(清)(事)(项)(,消)(除)(影)(响)(。
  商)(标)(是)(否)(被)(侵)(犯)(双)(方)(各)(执)(一)(词)(
  杨)(某)(及)(其)(文)(化)(公)(司)(诉)(称)(,在)(恒)(大)(使)(用)(的)(服)(务)(标)(志)(“恒)(大)(皇)(马)(足)(球)(学)(校)(”中)(,“足)(球)(学)(校)(”系)(组)(织)(形)(式)(,缺)(乏)(显)(著)(特)(征)(,只)(有)(“皇)(马)(”二)(字)(才)(是)(最)(具)(显)(著)(特)(征)(、识)(别)(性)(最)(强)(的)(文)(字)(。恒)(大)(使)(用)(的)(服)(务)(标)(志)(与)(原)(告)(的)(“皇)(j?(”注)(册)(商)(标)(近)(似)(。被)(告)(提)(供)(的)(服)(务)(项)(目)(“学)(校)(”,与)(原)(告)(“皇)(j?(”注)(册)(商)(标)(核)(定)(服)(务)(项)(目)(“讲)(课)(”构)(成)(类)(似)(服)(务)(。原)(告)(的)(商)(标)(价)(值)(因)(被)(告)(的)(大)(肆)(使)(用)(被)(抑)(制)(,原)(告)(寄)(予)(“皇)(j?(”商)(标)(建)(立)(的)(市)(场)(声)(誉)(亦)(因)(被)(告)(的)(行)(为)(而)(淹)(没)(,并)(进)(而)(丧)(失)(商)(标)(的)(基)(本)(识)(别)(功)(能)(。
  恒)(大)(足)(球)(学)(校)(及)(恒)(大)(地)(产)(集)(团)(有)(限)(公)(司)(则)(认)(为)(,中)(国)(公)(众)(所)(周)(知)(的)(“皇)(马)(”指)(的)(是)(“皇)(家)(马)(德)(里)(足)(球)(俱)(乐)(部)(”及)(围)(绕)(该)(俱)(乐)(部)(所)(进)(行)(的)(足)(球)(体)(育)(事)(业)(,此)(公)(众)(认)(知)(先)(于)(杨)(某)(的)(宣)(传)(、推)(广)(而)(产)(生)(。因)(此)(,“恒)(大)(皇)(马)(足)(球)(学)(校)(”只)(会)(让)(公)(众)(将)(此)(称)(呼)(和)(恒)(大)(足)(球)(学)(校)(、恒)(大)(地)(产)(集)(团)(及)(皇)(家)(马)(德)(里)(足)(球)(俱)(乐)(部)(相)(联)(系)(,而)(不)(会)(与)(杨)(某)(的)(注)(册)(商)(标)(“皇)(j?(”相)(混)(淆)(,并)(造)(成)(对)(杨)(某)(的)(侵)(害)(。
  不)(构)(成)(商)(标)(侵)(权)(及)(不)(正)(当)(竞)(争)(,法)(院)(判)(杨)(某)(败)(诉)(
  2013年)(7月)(18日)(,清)(远)(中)(院)(一)(审)(以)(恒)(大)(突)(出)(使)(用)(名)(称)(中)(字)(号)(和)(恒)(大)(足)(球)(学)(校)(一)(定)(程)(度)(的)(不)(实)(宣)(传)(均)(不)(足)(以)(造)(成)(市)(场)(混)(淆)(等)(为)(由)(判)(决)(驳)(回)(杨)(某)(及)(其)(文)(化)(公)(司)(的)(诉)(讼)(请)(求)(。
  一)(审)(宣)(判)(后)(,杨)(某)(一)(方)(不)(服)(并)(提)(起)(上)(诉)(。
  对)(于)(杨)(某)(提)(出)(的)(恒)(大)(侵)(犯)(其)(商)(标)(专)(用)(权)(一)(说)(,广)(东)(高)(院)(经)(审)(理)(认)(为)(,本)(案)(中)(恒)(大)(足)(球)(学)(校)(在)(对)(外)(宣)(传)(中)(使)(用)(的)(“恒)(大)(皇)(马)(足)(球)(学)(校)(”属)(于)(学)(校)(名)(称)(,而)(不)(属)(于)(商)(标)(,亦)(未)(将)(“皇)(马)(”二)(字)(突)(出)(作)(为)(商)(标)(意)(义)(上)(的)(使)(用)(。其)(次)(,注)(册)(商)(标)(“皇)(j?(”是)(图)(文)(商)(标)(,“恒)(大)(皇)(马)(足)(球)(学)(校)(”与)(其)(对)(比)(既)(不)(相)(同)(,也)(不)(近)(似)(,而)(且)(“皇)(马)(”二)(字)(还)(存)(在)(繁)(简)(体)(之)(区)(别)(。再)(次)(,杨)(某)(注)(册)(的)(“皇)(j?(”图)(文)(商)(标)(中)(的)(汉)(字)(“皇)(j?(”固)(有)(显)(著)(性)(不)(强)(;在)(恒)(大)(足)(球)(学)(校)(所)(经)(营)(的)(足)(球)(教)(育)(领)(域)(,“皇)(马)(”具)(有)(明)(确)(的)(指)(向)(。最)(后)(,商)(标)(只)(有)(通)(过)(实)(际)(使)(用)(才)(能)(发)(挥)(其)(识)(别)(功)(能)(,涉)(案)(商)(标)(已)(经)(注)(册)(满)(3年)(,但)(仅)(在)(距)(离)(注)(册)(满)(3年)(前)(一)(周)(才)(通)(过)(与)(案)(外)(人)(举)(办)(一)(场)(“皇)(马)(”杯)(乒)(乓)(球)(比)(赛)(的)(方)(式)(使)(用)(过)(一)(次)(。而)(在)(该)(乒)(乓)(球)(赛)(之)(前)(,恒)(大)(足)(球)(学)(校)(已)(经)(在)(媒)(体)(上)(展)(开)(招)(生)(宣)(传)(,公)(众)(不)(会)(将)(“恒)(大)(皇)(马)(足)(球)(学)(校)(”与)(杨)(某)(的)(注)(册)(商)(标)(相)(混)(淆)(,或)(认)(为)(该)(校)(与)(杨)(某)(之)(间)(存)(在)(关)(联)(关)(系)(,因)(此)(不)(构)(成)(商)(标)(侵)(权)(。
  对)(于)(杨)(某)(提)(出)(的)(恒)(大)(方)(面)(构)(成)(不)(正)(当)(竞)(争)(一)(说)(,广)(东)(高)(院)(认)(为)(,不)(正)(当)(竞)(争)(的)(关)(键)(在)(于)(竞)(争)(行)(为)(的)(不)(正)(当)(性)(。新)(范)(公)(司)(作)(为)(营)(利)(性)(法)(人)(,无)(权)(开)(展)(足)(球)(学)(校)(教)(育)(。杨)(某)(或)(者)(新)(范)(公)(司)(如)(欲)(涉)(足)(此)(类)(业)(务)(,只)(有)(依)(据)(法)(律)(法)(规)(经)(审)(批)(另)(行)(成)(立)(非)(企)(业)(民)(办)(单)(位)(,才)(有)(可)(能)(与)(恒)(大)(足)(球)(学)(校)(发)(生)(竞)(争)(关)(系)(。恒)(大)(足)(球)(学)(校)(将)(“皇)(马)(”二)(字)(用)(于)(广)(告)(宣)(传)(,有)(其)(与)(皇)(家)(马)(德)(里)(足)(球)(俱)(乐)(部)(的)(合)(作)(关)(系)(为)(基)(础)(,有)(其)(使)(用)(的)(理)(由)(及)(依)(据)(,未)(造)(成)(公)(众)(误)(解)(,亦)(未)(实)(际)(侵)(害)(到)(杨)(某)(及)(新)(范)(公)(司)(,因)(此)(恒)(大)(足)(球)(学)(校)(使)(用)(“恒)(大)(皇)(马)(足)(球)(学)(校)(”名)(称)(进)(行)(招)(生)(宣)(传)(的)(行)(为)(不)(构)(成)(不)(正)(当)(竞)(争)(。但)(是)(,恒)(大)(足)(球)(学)(校)(应)(依)(照)(相)(关)(规)(定)(规)(范)(使)(用)(自)(己)(的)(名)(称)(。
  据)(此)(,广)(东)(高)(院)(二)(审)(日)(前)(驳)(回)(上)(诉)(,维)(持)(原)(判)(。
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